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    economia aziendale     TecaLibri

G. A. Moore:  opere

• 1991  Crossing the Chasm: Marketing and Selling HighTech Goods to Mainstream Customers, HarperBusiness, New York, [rif.]
• 1995  Inside the Tornado: Marketing Strategies from Silicon Valley's Cutting Edge, HarperBusiness, New York, [rif.]

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